{"id":859,"date":"2024-04-12T01:20:06","date_gmt":"2024-04-12T01:20:06","guid":{"rendered":"https:\/\/mastertheevent.com\/?p=859"},"modified":"2024-04-12T01:20:06","modified_gmt":"2024-04-12T01:20:06","slug":"how-to-get-the-most-out-of-your-promo-bags-at-your-next-event","status":"publish","type":"post","link":"https:\/\/mastertheevent.com\/how-to-get-the-most-out-of-your-promo-bags-at-your-next-event\/","title":{"rendered":"How To Get The Most Out Of Your Promo Bags At Your Next Event"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-661fb29a9504b\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-661fb29a9504b\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/mastertheevent.com\/how-to-get-the-most-out-of-your-promo-bags-at-your-next-event\/#3_Things_To_Include_In_Your_Promo_Bag_Printing\" title=\"3 Things To Include In Your Promo Bag Printing\">3 Things To Include In Your Promo Bag Printing<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/mastertheevent.com\/how-to-get-the-most-out-of-your-promo-bags-at-your-next-event\/#1_Your_Logo\" title=\"1) Your Logo\">1) Your Logo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/mastertheevent.com\/how-to-get-the-most-out-of-your-promo-bags-at-your-next-event\/#2_Your_Tagline\" title=\"2) Your Tagline\">2) Your Tagline<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/mastertheevent.com\/how-to-get-the-most-out-of-your-promo-bags-at-your-next-event\/#3_A_Call_To_Action_Destination\" title=\"3) A Call To Action Destination\">3) A Call To Action Destination<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/mastertheevent.com\/how-to-get-the-most-out-of-your-promo-bags-at-your-next-event\/#Have_You_Used_Promo_Bags_At_Your_Event_Yet\" title=\"Have You Used Promo Bags At Your Event Yet?\">Have You Used Promo Bags At Your Event Yet?<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Promo bags can be a great way to raise your brand awareness and really increase the ROI of your next event. In order for those promo bags to have that great impact, however, they will need to be produced at a high quality. You don\u2019t want to lose the opportunity by getting your bags the day before your event and the tag line has a spelling\u00a0error\u00a0or the logo is printed incorrectly.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Things_To_Include_In_Your_Promo_Bag_Printing\"><\/span>3 Things To Include In Your Promo Bag Printing<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>When you are getting your promo bags designed for your next event, you want to make sure they are going to be worth the investment and give &nbsp;your brand the opportunity to bring in new customers. Just giving away bags at your tradeshow booth or corporate meeting won\u2019t give you the impact on your bottom line that you\u2019re looking for. You need to incorporate your company with your giveaway and here are the 3 things to help.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Your_Logo\"><\/span>1) Your Logo<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>It might seem obvious to need your logo on your promo products, but it can be one of those obvious items that gets accidentally overlooked. If you are getting a lot of text printed for some reason (maybe the event info as a keepsake?), it\u2019s possible to focus too much on that extra content instead of what\u2019s really important, and that\u201ds associating your brand with the product during future use.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Your_Tagline\"><\/span>2) Your Tagline<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Your tagline, positioning statement, value proposition, unique selling proposition, whatever you want to call the 7-second pitch for your business, should also be incorporated into your promotional bags. One of the great benefits to using a bag as your promotional products is that you are essentially turning that person into a billboard for your brand. If someone sees that bag while they are out and about or in another scenario where your logo may not be immediately recognizable, you want them to quickly be able to know who you are and what you do. Try to keep it to one sentence.<\/p>\n\n\n\n<p>This is who we are, what we do and why it benefits you. Check Impact Brand\u2019s list of&nbsp;10 Value Propositions You Wish You Had&nbsp;for good examples of short and sweet lines that describe great businesses.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_A_Call_To_Action_Destination\"><\/span>3) A Call To Action Destination<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Without putting a Call To Action on your promo bag, you\u2019re just leaving people intrigued with nothing to do and nowhere to go. Someone sees someone carrying this beautiful bag in front of them at the coffee shop, they read the tagline and think \u201cwow, that\u2019s exactly the company I need to talk to to solve my problem\u201d and then, they don\u2019t know what to do and by the time they get their coffee, they forget about you. Maybe they go to the office and try to remember your tagline and Google a little bit and give up, or worse, end up finding a competitor.<\/p>\n\n\n\n<p>By printing your website, Facebook page, Twitter account, or some destination that a visitor can reach you, you are giving them their next step and instructions on how to follow through. Now while they are waiting for that cup of coffee, they can go right to your website on their phone and learn more about you (your website is optimized for mobile visitors, right?), and if all goes according to plan, pay you for your services.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Have_You_Used_Promo_Bags_At_Your_Event_Yet\"><\/span>Have You Used Promo Bags At Your Event Yet?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>What has been your experience with using bags as promotional giveaways? Have you used them at &nbsp;tradeshow booths or a corporate event?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Promo bags can be a great way to raise your brand awareness and really increase the ROI of your next event. In order for those promo bags to have that<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/posts\/859"}],"collection":[{"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/comments?post=859"}],"version-history":[{"count":1,"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/posts\/859\/revisions"}],"predecessor-version":[{"id":860,"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/posts\/859\/revisions\/860"}],"wp:attachment":[{"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/media?parent=859"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/categories?post=859"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mastertheevent.com\/wp-json\/wp\/v2\/tags?post=859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}