Master The Event Podcast – Client Interviews with Kristin Harrison (Cornerstone Special Events)

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For this week’s podcast Randy and Andrew are lucky to welcome Kristin Harrison, Chief Event Officer with Cornerstone Special Events.

A little bit about Cornerstone; they plan events locally, nationally and internationally. They do it all from sourcing a single element to producing the entire event. They are known for delivering exciting, memorable and inspirational events. Providing custom designed programs with passionate, creative and flawless execution all while delivering a stress free client experience. Full disclosure, Randy and Andrew have known and worked with Kristin on a wide variety of programs for more years than we’re going say.

Client interviews are extremely important.

As a matter of fact asking the right questions is just as important as giving the right answers. So we thought for this podcast we’d cover what information you need and what questions to ask when pitching a new client for a future event.

Have a listen as Randy, Andrew and Kristin talk about the ins and outs of client interviews. And discuss what info planners need to get from potential clients. Kristin shares what she looks for and what her top three must ask questions are.

We delve into when meeting a prospective client for the first time; and they’re all over the place and not sure what they really want. What the best way to handle the situation is and get the info you need?

As well every event planner knows that you can’t start planning anything without understanding the goals of the event. And every decision made is a reflection of those goal(s). We pick Kristin’s brain to find out how she is able to ensure those goals are articulated by the client?

We also get tips from Kristin on how she ensures Cornerstone stands out from the crowd? And ask her about a couple of our favorites; how to handle a potential client who tries to convince you to lower your prices? And if she has ever turned away a client and, if so, why. You may be surprised by Kristin’s answers.

So listen in as one of our favorite event professionals shares her expertise and know-how as well as some useful tips. And along the way we enjoy a bunch of laughs too. Kristin can be reached at kharrision@cornerstone-events.com and check out Cornerstone Special Events.